Commercial Teams That Own Their Work — Deliver Predictable Results
I help founders turn their sales and marketing teams into ownership-driven teams that run their GTM strategy, operating plan, and team processes — delivering structural, predictable results in 6 weeks, without the founder having to step in.
Still pulling your marketing & sales team yourself?
Some teams work hard — but the founder remains the “commercial rescuer,” even in larger departments.
The friction often lies in multiple layers:
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GTM priorities remain unclear or stuck
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Commercial operating plans aren’t consistently executed
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Teams work hard, but ownership and predictable output are missing
High-performing commercial teams work differently
Successful teams have:
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More clarity, structure, and calm
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Predictable, independent performance
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Fun in their work
They take ownership of GTM, operating plan, and team processes — and deliver structural, reliable output.
Commercial Ownership Sprint — 6 Weeks
For founders with marketing & sales teams of 10–50 people.
In 6 weeks we:
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Diagnose current performance and bottlenecks
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Coach founders 1-on-1 on leadership & decision-making
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Facilitate team sessions on ownership, collaboration, and output
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Establish rhythms and reporting on commercial results
Results after 6 weeks
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The founder is no longer the bottleneck and can focus on strategy instead of firefighting
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Teams work independently, with sales & marketing operating from full ownership
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Commercial output is predictable, measurable, and discussable
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Teams deliver consistently and reliably
Investment Premium Intervention
This is not a coaching program — it’s a focused intervention to make your marketing & sales teams independent and deliver predictable output.
Small teams (5–10 people)
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6 weeks × 2 days/week intensive support
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€12.000
Medium teams (10–20 people)
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6 weeks × 3 days/week intensive support
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€36.000
Large teams (20–50 people)
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6 weeks × 4 days/week intensive support
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€60.000
Biography Michel la Pierre
Michel La Pierre works with founders to make sales and marketing teams independent and predictable. He has successfully built and sold multiple companies, including a tech business, a consultancy, and a leadership & performance consultancy.
Michel has coached over 3,500 people in personal leadership and sales development and guided 50 commercial transformation projects in mid-size companies.
His corporate experience includes roles as Commercial Country Director at Affinion Group, Sales Development & MT member at Liberty Global, and commercial leadership positions (CD/CCO) at three digital and tech agencies.
Ready for a commercial engine that runs without you?
In a short conversation we look at:
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where performance is leaking
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which ownership is missing
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whether this sprint is the right intervention